Marianne Bullwinkel began her career in the agency business, where she worked as a media consultant for blue-chip clients such as Unilever, Allianz or adidas. At the age of only 29, she became Managing Director of Initiative, one of the Top 10 German and global media agencies. In 2006 she also became CEO of Initiative Deutschland and member of the EMEA board. After 22 years in the agency industry, she moved to Handelsblatt Publishing Group, where she was Managing Director. In her role she was responsible for the Advertising Sales business of the group’s entity iq media marketing well as for sales and product marketing for Handelsblatt and WirtschaftsWoche.
After many years in large companies, Marianne Bullwinkel and other partners founded the Hamburg-based motorcycle startup Liberta Motorcycles and gained new experiences as an entrepreneur. Her passion, however, belongs to the media, to which she returned in her role as Country Director DACH at Facebook and Country Manager Snap Inc.
Since October 2019 she is the CEO of Europe’s leading Audio sales and marketing organisation, RMS Radio Marketing Services.
Dr. Daniela Tollert is Chief Digital Officer (CDO) at GroupM Germany. In her function, she is responsible for the entire Digital division. Daniela stands for the consistent digitalization of the Group including its strategic digital orientation and new digital concepts. Her work focuses on the further development of [m]PLATFORM and thus all digital GroupM products (e.g. Xaxis and Light Reaction) and services (e.g. Quisma and AdOperation, Adtech) as well as product development and data topics. Further tasks include the establishment and implementation of partnerships with external companies, marketers and service providers to complete the digital competence in the network. Since mid-2016, Daniela has been instrumental in establishing a digital consulting unit within GroupM, which is now part of [m]PLATFORM. Previously, Daniela was a member of MediaCom’s management team from 2011 to 2016, and since 2015 she has been managing director for MediaCom’s digital business and at the same time responsible for managing large customer teams and accounts. Previous positions included the agencies Carat Direct and Maxus, where she built and expanded client teams with a digital focus and led large clients with a digital focus. Daniela started her career at OBI Bau- und Heimwerkermärkte and received her doctorate at the University of Cologne. Daniela has more than 15 years of experience in the digital industry.
Philip Missler is Country Manager DACH & Nordics at Pinterest and responsible for building the advertising business in those markets. Since 2014, he was Managing Director of Amazon Advertising in Germany and Italy and responsible for the fast growth of Amazon’s advertising business across both locales. Before Amazon, Philip was CEO of InteractiveMedia CCSP (Deutsche Telekom Group), chairman of the supervisory board of xplosion interactive and responsible for business development of the digital businesses of Deutsche Telekom. He joined Deutsche Telekom from eBay Classifieds where he led technology and product as CTO of mobile.de & eBay Motors. Philip started his career in 1997 as a software developer, founded a startup in 1998 and subsequently held several leadership positions in the digital agencies of McCann Erickson.
Liane Siebenhaar is responsible for Creative Strategy at Snapchat in the D-A-CH region. With an international team of designers, video and AR specialists she enables brands to create effective Snapchat campaigns across the whole brand funnel. Before Snapchat, Liane worked for Jung von Matt, Mother and Code + Theory.
Julia Jäkel, born in 1971, studied history, political science and economics at Heidelberg, Harvard and Cambridge. She attended graduate courses in history at the Graduate School of Arts and Sciences (GSAS Harvard), before completing a Cambridge M.Phil. in International Relations. Jäkel began her professional career in 1997 when she joined Bertelsmann’s central trainee program—a program that, only one year later, was to lead her to Gruner + Jahr.
By the late 1990s, Jäkel had become part of the “Financial Times Deutschland” founding team and, in 2004, was appointed head of publishing at “BRIGITTE” magazine group. Her next role, assumed in 2008, was of publishing director for over 20 magazines and digital platforms.
In 2013, she was installed as the company’s CEO. Together with her team, she has made it her mission to turn Gruner + Jahr into one of the most modern and creative publishing companies in the fast-changing media sector.
Julia Jäkel has been awarded the titles of “2016 Media Manager of the Year” (Kress) and “2017 Media Woman of the Year” (Horizont). In 2018, she was additionally distinguished as “Media Personality of the Year (W&V).
Julia Jäkel is a member of Bertelsmann’s Group Management Committee and Chair of the Bertelsmann Content Alliance, the organization the Group created to coordinate all of its German TV, TV production, radio, literary, music, and magazine content.
David Benson joined Google in 2012, and is the Director – Advanced Branding & Marketing and the Executive Sponsor of the Black Googler Network. Prior to joining Google, David worked for 20 years of experience in the advertising industry, across many brands in most categories, including L’Oreal, Nestle, Aviva, Ford, Toyota, Disney, Coca-Cola and Levis to name a few. He has won a number of industry awards and lives at home with his wife, 3 children (1 autistic), 3 dogs, 3 cats and two horses and a variable number of chickens.
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